While it may have originated as a search engine, over the past couple of years Google has been branching out into everything from online video (Youtube) to mobile operating systems (Android) and web browsers (Chrome). Hardly surprising then that some of those companies that were once pleased to have Google on board are now feeling […]

Facebook is a business that makes its income through selling advertising. So it was unlikely that it would allow brands and companies a free ride for long when it came to directly promoting themselves through the social network organically. On top of this, to keep its user base happy, it’s important that it gives them […]